5 Holiday Gifting Mistakes Businesses Make (and How to Fix Them)
The holidays sneak up fast, especially when you’re running a business. Between wrapping up Q4 projects, planning team parties, and juggling year-end goals, holiday gifting can easily fall to the bottom of the list. But thoughtful gifting isn’t just about checking a box. It’s about creating a memorable experience that builds relationships, strengthens loyalty, and reflects your brand at its best.
Here are five common holiday gifting mistakes businesses make and how to fix them before the busy season hits.
1. Waiting Too Long to Order
The holidays always seem far away until they aren’t. Custom gifting takes time to source, personalize, and ship, especially when you’re sending to a team or client list.
The Fix:
Start early. The sooner you begin planning, the more options you have for branded details, premium products, and guaranteed delivery before December 23. At Confetë, we help businesses lock in their gifting plans as early as October so everything arrives beautifully and on time.
2. Going Generic
There’s nothing worse than a forgettable gift. Generic swag, plain packaging, or filler items can make even the kindest gesture fall flat.
The Fix:
Choose gifts that tell a story. Feature products from small businesses, add your brand colors subtly through packaging, and include items people will actually use and love! Every Confetë box is designed to feel intentional, not like something pulled from a bulk catalog.
3. Skipping Personalization
When everything is digital, a handwritten note or custom touch stands out more than ever. It’s the difference between a gift and your gift.
The Fix:
Add a personal element, whether it’s a message from the founder, a personal note, or even a name tag inside the box. Small gestures go a long way toward making recipients feel valued and seen.
Handwritten Notes Always4. Forgetting the “Why”
It’s easy to gift simply because it’s the season. But when you pause to ask why you’re sending it, that intention transforms the entire experience.
The Fix:
Tie your gifts to a purpose. Celebrate milestones, say thank you for a partnership, or show gratitude for a year of hard work. The most memorable gifts have meaning behind them.
5. Ignoring Shipping and Delivery Details
You’d be surprised how many beautiful gifts lose their impact when they show up late!
The Fix:
Work with a partner (like us 😉) who manages every step from product sourcing to packaging and shipping so your gifts arrive on time and in perfect condition.
Speaking of shipping... To make sure your gifts arrive on time and feel as thoughtful as they should. Here are the key dates to keep in mind:
🎁Ready to Ship → 1-2 Weeks
📅Order by 12/15, arrival before 12/23
🎁Ready to Ship + Add Logo → 1-2 Weeks
📅Order by 12/15, arrival before 12/23
🎁100% Custom → 4-8 Weeks
📅Order by 11/22, arrival between 12/7-12/18
The secret to standout corporate gifting is thoughtful planning and a partner who understands your brand.
At Confetë, we help businesses of all sizes create curated, custom, and ready-to-ship gift boxes that make clients and teams feel appreciated. Whether you’re sending five or five hundred, we make sure your gifts arrive with heart, intention, and that signature Confetë touch.
There's still time! let us help you with your holiday gifting this season. Contact us today!
3 Ways to Gift With Confete Party:
Whether you're looking to send one gift or hundreds we understand the importance of staying connected to friends, employees, and clients. That's why we've created three {easy} ways to sent personalized gifts that make an impact.
1. Custom + Branded Gift Boxes
We design and deliver vibrant, on-brand gift boxes and virtual party boxes that deliver you more ROI. Show your clients, team members, and valued partners how much their support means to you with something they can actually touch, feel, and experience. Our team will handle everything from sourcing, branding, packing, and shipping to make sure we capture the essence of your brand. Learn more about our Custom + Branded Corporate Gifting service.
2. Build-A-Box
When you want to send a gift, and you know exactly what they’d love, choose from our bestselling products (many from small, women-owned businesses like ours) to design a custom gift box curated by you, personalized just for them. Always topped with a handwritten note. Start building now.
3. Ready-to-Ship Gifts
We have a curated, ready-to-ship gift box for just about any occasion or celebration, from birthdays and weddings to client thank yous, self-care, the return of sweater weather, and more. No order minimums. They ship out within 1-3 days and choose from ground to rush shipping during checkout. Send a gift now.